Tuesday, September 3, 2013

In the Michigan Studio with Brewed Adornments and a Giveaway!




THIS GIVEAWAY IS NOW CLOSED.

 FK: Until I met Christine and saw her work, you couldn’t have convinced me that bottle cap jewelry could be so creative, so sophisticated, so … gorgeous!  Don’t believe me? Just you wait and see …

 FK: Let's start with your basic contact information.
Your name:  Christine Wilson
  
FK: Tell me, Christine, where in Michigan do you live? Did you grow up there?  


I live in Novi, Michigan, a city about 30 minutes northwest of Detroit.  We moved to Novi shortly after our daughter was born, both to follow the job market and to be closer to family.  Novi is one of the fastest growing cities in the state, and ranks among the top communities for research, technology and service companies.  I was born in Alaska a “couple” of decades ago but grew up in Kokomo, Indiana.  Kokomo refers to itself as the City of Firsts, for the technical and engineering innovations developed there, primarily in the automotive industry. Prior to Novi, I lived in North Carolina, California and Oregon, all following my earlier career as a financial analyst and my husband’s career in engineering. 
Beaded Jellyfish Bottle Cap Necklace
 
FK: Wow – you’ve been all over the place!  Tell me about your art background.  How did you get started?
My educational background is in Business with a Bachelor of Science in Business from Indiana University and an MBA from Loyola Marymount.  I don’t have a formal education in art but am fortunate to belong to the Great Lakes Beadworkers Guild, a strong local guild that brings in a wide variety of national instructors.  While I’ve experimented in a few different craft related mediums, it wasn’t until a friend introduced me to jewelry making that I truly became inspired.  Through self-exploration, visiting instructors, and pure problem solving, I’ve begun to develop my own style and voice.  A course with Mary Hettsmansperger led me to view the bottle cap in a whole new way and I’ve been incorporating it in my work for the last couple of years.  Bottle caps provide me with focus in a diverse area of possibilities and I’ve only just begun to play with them in my work.
Made to Order Bottle Cap Bracelet Vernors

FK: Talk to me about your etsy shop.  How long have you had the shop? 
My first etsy shop was Christines Beadworks. As I began to develop bottle caps into a wholesale line, I knew I needed a more appropriate business identity.  I changed to Brewed Adornments and have slowly transitioned to the new name on all my sites.  Fortunately, customers can find me under either name.  
Bottle Cap Adjustable Ring 3 Floyds
At Brewed Adornments the goal is transformation and it’s not limited to bottle caps. My husband often jokes that if it's not nailed down, I'll bead around it. Hand crafted buttons, painted bottle caps, graphic pin backs; all of these and more have been incorporated in my designs.
Ballywood Days Cuff
I love that sometimes a cap brings back memories of childhood, or a special moment spent with a friend. I have a growing collection of caps and artwork and I will gladly custom brew a piece of jewelry to capture that memory.
Made to Order Bottle Cap Earrings Nunn Design Components
FK: Many etsy artists are already selling wholesale or planning to transition into it.  How do you go about finding and approaching your customers?
The transition to wholesale has been primarily possible through the support of the local community.  Many shops support the local artist community, it’s just a matter of finding the right fit.  For my particular product, personal introductions from customers and/or other artists almost always translate into a new account, but it pays to explore every option if you want to offer a wholesale line.  I’ve found art shows to be equally effective; even a low attendance show can have great follow-up contact.  For example, a local art show, Funky Ferndale, has generated three of my accounts.  Cold calls work as well, but I’ve found that you really need to do this in person.  Emails and phone calls simply do not work as well.   I’m grateful to accounts like New Holland Brewery that purchased my cuffs, sight unseen, from an email contact.
New Holland Brewing
The local craft breweries are very special customers.  There is a great deal of artistry that goes into making a great beer and business savvy required to create a presence in this growing market.  I’m fascinated by the artwork employed in their labels and bottle cap logos.  It’s difficult to impart a meaningful impact on only 25mm of metal.  For me, it’s a pleasure to rescue that metal from its landfill fate and transform it into a piece of jewelry.  Having that jewelry carried by the brewery is a tremendous honor.  There is craftsmanship in brewing a great tasting beer and I hope that my jewelry captures that spirit.  Two breweries currently carry my line, Atwater Brewery in Detroit and Arbor Brewing Company in Ann Arbor/Ypsilanti.  (New Holland no longer carries my line, but they forever have my thanks for their support). 
Atwater Brewery Collection
Arbor Brewing Company Cuff

FK: Full disclosure: Arbor Brewing Company is owned by my nephew Matt Greff and his wife Rene.  I’m thrilled that Christine is working with them. Although I’m not much of a beer drinker, I love their bottle caps and I love Christine’s work.  Here’s the piece I own!
Mine!! All Mine!!

FK: Tell me about your creative life. What do you love doing the most? And what’s your inspiration to get going?
While my metal line is the foundation of Brewed Adornments, I get the most enjoyment from the one or two pieces I create each year that really test the boundaries of what can be done with a bottle cap.  The first piece I created with this material was a beadwoven pendant.  I’ve since created several art pieces with caps as the focal point.  Swimming around in my brain are two pieces using only metal that I hope to create after the holiday season.
Metal Work Vintage Bottle Cap Necklace
I often get asked about what inspires me to create.  It’s a hard question, but mostly I problem solve.  In pursuit of a solution to a particular construction issue, I spend hours researching and experimenting and some of my most creative pieces have come from a mistake I worked to correct.
Detroit Red Wings Stainless Steel Bottle Cap Keychain
FK: I know what you mean, although I don’t call them mistakes, I call them “happy accidents.” Where do you work on your art?   
My studio is in the basement but I tend to do it everywhere in the house and keeping organized is probably the greatest frustration.  I work like a fiend and by the end of the project I’ll go from having a nice work surface to working frantically with only about 5 inches visible on my workbench.  I keep saying I need a surgical nurse following me around that puts everything back in place and hands them to me when I need them.
Riveted Bottle Cap Bracelet Blue Point Brewing
 FK: When I work I do the same thing – I end up with just those 5 inches visible on my work table also!  What do you do when you’re not being an artist?
Mother, daughter, sister, friend, wife, artist….it’s a lot of hats to wear and doesn’t leave time for much more.  Adding accountant and marketer to that list is a difficult part of the business that sometimes gets overlooked.
Champagne Crown Capsule Necklace Winery

FK: Okay, you convinced me that bottle cap jewelry is beautiful! Now tell us about your giveaway. 
My giveaway will be a $40 credit to purchase an item of their choice from my etsy shop.
FK: That’s wonderful, Christine. Thank you for this enjoyable visit to your Michigan studio. Now let me tell everyone how to enter. 
How to Enter

You have several chances to be entered into the random drawing. Please read carefully; the entry requirements have been changed.

First entry: Visit Christine’s shop, come back here, and tell us about your favorite piece(s). 
Second entry: Enter a comment if you have signed up to follow Christine’s Facebook page (or comment if you already follow).
Third entry: Enter a comment that you signed up to follow Christine’s blog.
Fourth entry: Enter a comment that you signed up to follow my blog (or comment that you already follow).
Fifth entry: Enter a comment that you signed up to follow my Facebook page AND/OR my Pinterest page (or comment that you already follow).

Still with me? That's five chances to enter for the random drawing!  Please be sure that your correct email address is in your profile; if it is not, include your email address in your comment.  I will use random number generator to pick a winner after 


12 NOON, EDT
 TUESDAY, SEPT. 10 

Good luck!





51 comments:

  1. I think I am partial to the bottle cap earrings and the champagne crown bracelets

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  2. Liked Christine's FB page. I already follow your FB and Blog :0) Hope I win :0)

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  3. I want all of it! i'm a native michigander myself...

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  4. following her blog -- following yours

    following your FB page now too!


    rachwmu@yahoo.com

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  5. My favourite is this one here http://www.etsy.com/listing/150571893/riveted-bottle-cap-bracelet-blue-point?ref=shop_home_active.

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  6. I love the riveted bottle cap bracelet blue. eclairre at ymail dot com

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  7. I love the riveted bottle cap bracelet thirsty dog brewing and i also like the girl on the moon in the vintage bottle cap necklaces

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  8. My favorite piece is the Metal WOrk Vintage Bottle Cap Necklace! I love the High Life girl:) adriannebraun@yahoo.com

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    1. I grew up in Detroit and I am loving all of Christine's Michigan/Detroit-themed pieces as well!

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  9. I like Christine's Facebook page as Adrianne Braun adriannebraun@yahoo.com

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  10. I am following Christine's Blog via GFC as Adrianne B adriannebraun@yahoo.com

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  11. I follow Another Bright Idea on GFC as Adrianne B- adriannebraun@yahoo.com

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  12. I follow you on Pinterest as Adrianne Braun adriannebraun@yahoo.com

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  13. I really like this New Castle Ale Ring: http://www.etsy.com/listing/155603007/bottle-cap-adjustable-ring-new-castle?ref=shop_home_active

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  14. I like Christine on facebook (same name)

    megnate at telus dot net

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  15. I follow Christine on GFC (same name)

    megnate at telus dot net

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  16. I already follow you on GFC (same name)

    megnate at telus dot net

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  17. I like you on facebook (same name)

    megnate at telus dot net

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  18. The Metalwork Vintage Bottle Cap Necklace is my favourite.

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  19. The Bottle Cap Adjustable Ring Tiger is fabulous! The colors are great! Thanks for hosting this giveaway

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  20. Wow i also can't get enough of the Bottle Cap Earrings Dog!


    k-yliekwok@hotmail.com

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  21. Riveted Bottle Cap Bracelet Blue Point Brewing

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  22. my favourite item from your shop are the Art Glass Lampwork Earrings Aztec Gold

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  23. I love the Bottlecap Adjustable Ring elephant! Really unique and creative shop!

    Jhbalvin at gmail dot com

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  24. I like the Art Deco Lampwork Earrings. Thanks!

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  25. Love the Oberon Sun Bottle Cap Earrings Niobium Earwires

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  26. following her blog via gfc: Brenda Witherspoon

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  27. following your blog via gfc: Brenda Witherspoon

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  28. following you on pinterest
    http://www.pinterest.com/beewbedard/boards/

    brendawitherspoon at hotmail dot com

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  29. My favorite is the 'Made to Order Bottle Cap Bracelet Vernors', but I love everything in the shop! ~Raine~ buzzyngabe(at)yahoo.com

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  30. I follow Christine's FB page: Raine Dawson buzzyngabe(at)yahoo.com

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  31. I follow Christine's blog: GFC: kim adsit & email buzzyngabe(at)yahoo.com

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  32. I follow your blog: GFC kim adsit buzzyngabe(at)yahoo.com

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  33. Your FB fan: Raine Dawson & Pinterest follower: Jo buzzyngabe(at)yahoo.com

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  34. Love the Lampwork and Swarovski Wedding Necklace - Champagne Bride

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  35. Christine's Beadworks Facebook fan - Aik Chien.

    aikychien at yahoo dot com

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  36. Christine's blog follower - Aik

    aikychien at yahoo dot com

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  37. Facebook follower of Another Bright Idea - Aik Chien.

    aikychien at yahoo dot com

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  38. I'm in love with this 'Thirsty Dog' cuff bracelet! So unique

    https://www.etsy.com/listing/154865773/riveted-bottle-cap-bracelet-thirsty-dog?ref=shop_home_active

    I've completed all 5 entry requirements! :)

    julenecakes at gmail dot com

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  39. I've signed up to follow Christine's blog!

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  40. I've signed up to follow Christine's Facebook! :)

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  41. I've signed up to follow your blog!

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  42. I started following you on Pinterest! :)

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  43. I love the Tutorial Bottle Cap Pendant KMillheim609@aol.com

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  44. Thanks so much everyone for participating and all of your kind comments. A big thank you as well to Felicia for a great interview and sponsoring this giveaway!

    ReplyDelete

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